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    • INTERNATIONAL COMPETITION
      • PLATFORM
        • GROUPS
        • MEMBERS
      • JUDGES
      • COACHES
        • SOCIAL INNOVATION COACHES
        • BUSINESS MODEL INNOVATION COACHES
        • SOCIAL BUSINESS IMPLEMENTATION COACHES
        • SOCIAL IMPACT ACCELERATION COACHES
      • PARTICIPATING SCHOOLS
      • 2024 EDITION
        • ACTIVE COMPETITORS
        • Round 1 – SOCIAL INNOVATION GENERATION
        • Round 2 – BUSINESS MODEL INNOVATION
        • Round 3 – EXECUTION AND SCALE-UP
        • Round 4 – SOCIAL IMPACT ACCELERATION
      • PAST EDITIONS
    • CONFERENCES
    • TRAINING PROGRAMS
      • COURSES
      • LEARNING EXPEDITION
      • TRAINING OF TRAINERS
        • FOUNDATIONAL TRAINING
        • CERTIFICATION TRAINING
          • Social Innovation Generation (SIG)
          • Business Model Innovation (BMI)
          • Social Business Implementation (SBI)
          • Social Impact Acceleration (SIA)
    • ABOUT US
      • BRIEF INTRODUCTION
      • REGIONAL HUBS
      • PEDAGOGICAL COMMITTEE
      • DONORS AND SPONSORS
    • Login
    Group logo of GenZ Quest

    GenZ Quest

    Public Business group

    Public Business group

    GenZ Quest: A Project to Engage Gen Z in Preserving and Promoting Hung Yen Longan... View more

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    Group Description

    GenZ Quest: A Project to Engage Gen Z in Preserving and Promoting Hung Yen Longan BrandObjective:GenZ Quest aims to engage the dynamic and creative Gen Z generation in the preservation and development of the Hung Yen longan brand. Through experiential activities, content creation, and community engagement, GenZ Quest will ignite pride in local products and encourage Gen Z to contribute to the growth of Hung Yen longan.Key Elements:Experiential Activities: Immerse Gen Z in the world of Hung Yen longan through interactive workshops, farm visits, and hands-on experiences.Content Creation: Empower Gen Z to become content creators, sharing their passion for Hung Yen longan through social media, blogs, and vlogs.Community Engagement: Foster a vibrant community of Gen Z enthusiasts, connecting them with local growers, experts, and fellow longan lovers.Expected Outcomes:Enhanced Brand Awareness: Increase brand visibility and recognition among Gen Z, a key target market for Hung Yen longan.Increased Brand Advocacy: Cultivate a passionate group of Gen Z brand advocates, promoting Hung Yen longan to their networks.Sustainable Brand Growth: Encourage Gen Z to contribute innovative ideas and solutions for the future of Hung Yen longan.GenZ Quest: A Bridge to the FutureBy engaging Gen Z in the preservation and promotion of Hung Yen longan, GenZ Quest ensures the brand’s continued relevance and growth in a rapidly evolving market. By empowering Gen Z to become brand ambassadors and innovators, GenZ Quest lays the foundation for a sustainable future for Hung Yen longan.

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