Proposal

Dementia stands as a formidable global health challenge, with over 55 million people affected worldwide and nearly 10 million new cases appearing annually. This condition not only disrupts the cognitive functions of those directly affected but also profoundly impacts their families and caregivers, straining emotional bonds and communication. The traditional caregiving landscape is often ill-equipped to address the nuanced needs of dementia sufferers, leading to a significant gap in support and understanding. With the global population aging, the incidence of dementia is projected to rise, making the demand for innovative and effective caregiving solutions more urgent than ever. This issue is not confined to any single region but is a worldwide concern, affecting individuals and families across diverse cultures and socioeconomic backgrounds. The seriousness of dementia lies not only in its prevalence but in its deep impact on quality of life, necessitating immediate action to improve care and support for those affected.

Our proposal, Mnemo, directly addresses this urgent need by offering a novel solution that enhances the quality of life for individuals with dementia and their caregivers. Mnemo is an innovative app that reconnects individuals with dementia to their cherished memories and loved ones, using technology to bridge the communication gap caused by the condition. Through the app, caregivers can send photos and videos accompanied by personalized voice notes. These can be easily accessed and interacted with by the recipients, allowing for meaningful engagement and a renewed sense of connection and continuity. Mnemo’s features, including voice memo reminders for daily tasks and an active recall/quiz feature for cognitive engagement, make it a comprehensive tool aimed at supporting the unique needs of dementia sufferers and their families.

Our approach to implementing Mnemo involves emotion-driven marketing campaigns and leveraging digital platforms to ensure broad visibility and engagement. We aim to create a strong emotional connection with potential users through storytelling, testimonials, and user experiences, emphasizing the app’s benefits in improving the lives of those affected by dementia. By targeting families and caregivers through app stores, social media, and strategic partnerships with healthcare providers and community outreach programs, we plan to make Mnemo accessible to a wide audience, ensuring that those in need can benefit from its features.

Importantly, Mnemo’s objectives align closely with the United Nations’ Sustainable Development Goal 3: Good Health and Well-being. By improving the quality of life for individuals with dementia and offering support to their caregivers, Mnemo contributes to ensuring healthy lives and promoting well-being for all at all ages. The app’s focus on enhancing cognitive engagement, emotional connections, and facilitating the management of daily tasks directly supports the goal’s aim to reduce premature mortality from non-communicable diseases and promote mental health and well-being. Moreover, Mnemo’s innovative use of technology to address health challenges exemplifies the goal’s emphasis on research and development, providing a scalable solution that can be adapted and implemented across different contexts and cultures.

In conclusion, Mnemo represents a forward-thinking response to the global challenge of dementia, offering a technology-driven solution that prioritizes emotional connections, personalized care, and the enhancement of quality of life. By addressing the urgent need for innovative caregiving solutions, Mnemo not only contributes to the well-being of individuals with dementia and their families but also supports broader global health objectives. Through strategic implementation and outreach, we aim to make Mnemo a pivotal tool in transforming dementia care, aligning our efforts with the United Nations’ mission to foster good health and well-being worldwide.

References:

https://www.who.int/news-room/fact-sheets/detail/dementia#:~:text=Currently%20more%20than%2055%20million,injuries%20that%20affect%20the%20brain.