BUSINESS MODEL INNOVATION

LINK TO THE VIDEO CORRESPONDING TO ROUND 2: https://youtu.be/gyeVh9IqcGs

 

Mantra

Healthmet: Where Health, Wellness and Sustainability met! And this is our team!

Product presentation

Healthmet is an innovative electro-medical device that combines electrotherapy, aromatherapy, music therapy and meditation to reduce stress, relieve pain and could treat certain brain pathologies such as epilepsy. Its objective is to offer a comprehensive and accessible solution, optimizing resources and reducing environmental impact through the use of recycled plastics.

Components and Operation:

• Headphones: Noise isolators with surround sound and binaural waves that induce relaxation that have the benefit of reducing stress and reducing pain.
• Aroma Vaporizer: Creates a pleasant aromatic breeze with essences such as lavender, mint, eucalyptus, ginger, chamomile and wintergreen.
• Electrotherapy: Apply electric shocks to massage the trapezius muscles and stimulate the sphenopalatine ganglion, reducing migraines and promoting brain activity.

Potential customers:

• General public that suffers from stress and pain.
• Caregivers looking for additional tools for their work.
• Hospitals, rehabilitation clinics and specialized medical care centers.

Business model overview

Healthmet is based on innovating the solutions that exist to the treatment of stress, of which are very ambiguous and empirical, innovation begins by using well-founded processes and procedures governed by the Official Journals of the Federation, Clinical Practice Guides and update books. In procedures, our helmet offers to combine all these procedures in a single practical, effective and quality product for our customers.

It is important that our business logic is decided in administrative meetings, in which we see the factors against and in favor of this, we can say that the business logic in this company is based on planning, production, transportation and evaluation of the goals met in the company. company

Economic value for customers

The value exists from the psychological-emotional well-being, which involves the physical hand in hand, given this it is always important to see that stress can lead to too many health problems, for this reason our plan is prevention and early treatment,

They would buy our product-service, because it is the only innovative solution on the market dedicated to reducing, preventing and counteracting stress attacks in our clients, along with educating the population to know how to act in the face of these stress attacks and avoid the complications of this condition.

Target social impacts

Healthmet brings a solution to the entire population that combats stress and its complications, both health, emotional, personal and work-related that daily affect the effectiveness and production of the person who suffers from this condition, combating it through different therapies. Healthmet is directly based on the SDGs established by the United Nations to set the social impact desired. By using those social goals, we can tell which of them align with the value proposed and the nature of our product.

• Commencing with SDG number 3: Good Health and Well-being: this helmet being a form of a non-invasive way to reduce stress contrary to pharmaceutical relief has the benefit of avoiding dependency on medications as well as their side effects contributing to better mental health
• SDG 7: Affordable and clean energy, our helmet is thought to use rechargeable batteries as source of power and use low-power consumption technologies to be more energy-efficient, solar panels could also be implemented as a form of sustainable energy.
• SDG 12: Responsible consumption and production. Usage of recyclable materials as a main resource in the construction of the helmet can greatly reduce our products environmental footprint.

Feasibility

Viability in the business is born through the strengths we have as a team, we are a project with strong support points in each of the members, realizing the 4 main support points including organization, marketing, public relations and finance.

Profits

Profits will be obtained through the sale of our helmets, accessories and services provided by our team, giving an estimate of the cost per helmet at $875 MXN ($64.98 CAD) and selling it at $1,350

This is the strategy that is taking shape to connect with potential clients and sponsors through social networks

Learning curve

• As a team we are aware that we face resistance to change on the part of the population, and that we have to be perseverant and convincing to become a reliable company that offers useful products.
• We recognize that it is important that our prototype and product be created sustainably with materials that can be recycled and reused to make conscious use of resources
• Thanks to the courses of this round as a team we were able to clarify ideas on how to make business models,